Eastern National is a not-for-profit that partners with many of the nation’s most significant cultural, historical, and recreational destinations operating museum stores and donate the proceeds from every sale to the partners they serve. We were tasked with overhauling their website. From the structure and content to the look and functionality. We created a dynamic, responsive site that truly portrays their role in supporting National Parks and other historic destinations with a rich array of services. They were pleased with the ease of the back-end content management system that allows them to quickly and easily update content. The intuitive nature of the navigation and structure really allowed users to search and discover. The site has since been updated and expanded.